International Excellence Group (IEG)
Last Updated: 22 November 2025

1. Introduction

   International Excellence Group (“IEG”, “we”, “us”, “our”) is committed to protecting personal data in accordance with:

   • UAE Federal Decree-Law No. 45 of 2021 on Personal Data Protection (PDPL)
   • UAE Free Zone Data Protection Regulations (DIFC DP Law 2020 and ADGM DP Regulations 2021)
   • EU General Data Protection Regulation (GDPR)
   • UK Data Protection Act 2018
   • Other applicable international privacy laws
   
   

   This Privacy Policy applies when you visit our website https://intlexcelgroup.com, use our services, contact us, or engage with us digitally or offline.

2. Who We Are

   International Excellence Group (IEG)
   Shams Business Center
   Sharjah Media City Free Zone (Shams)
   Al Messaned, Sharjah, UAE

   We provide consulting, leadership development, training programs, publishing, recognition awards, and design-related solutions worldwide.

3. Scope of the Policy

   This policy applies to:

   • Website visitors
   • Event and program participants
   • Newsletter recipients
   • Business partners and suppliers
   • Representatives of corporate clients
   
   

   It covers all regions where IEG operates, including the UAE, EU/EEA, UK, and any other country where users reside.

4. Personal Data We Collect

   1. Information You Provide
      
      • Name, job title, company name
      • Email address, phone number
      • Contact submissions, inquiries, support requests
      • Event/training registration details
      • Survey responses, testimonials, feedback
   2. Automatically Collected Data
      
      • IP address, device type
      • Browser and operating system
      • Website usage analytics (pages viewed, time spent)
      • Cookies and online identifiers
   3. Sensitive Data
      

      We do not intentionally collect sensitive data (e.g., health, religious beliefs, biometric data), except where necessary and with explicit consent.

5. Lawful Basis for Processing

   We process personal data using the following legal grounds:

   Under GDPR

   • Consent
   • Performance of a contract
   • Legitimate interests (business operations, analytics, security)
   • Legal obligations
   • Vital/public interest (rare)
   
   

   Under UAE PDPL

   • Consent
   • Contractual necessity
   • Legal obligations
   • Public interest
   • Legitimate interests, where rights are not overridden
   
   

6. How We Use Personal Data

   We use personal data to:

   • Deliver consulting, training, publishing, and recognition services
   • Manage event registrations and communications
   • Respond to inquiries and support requests
   • Send marketing, newsletters, or updates (with consent where required)
   • Improve website performance, analytics, and user experience
   • Maintain internal business operations
   • Ensure security, prevent fraud
   • Comply with legal or regulatory requirements
   
   

7. Marketing and Communication

   We may send emails or newsletters if:

   • You provided consent, OR
   • You are an existing customer and communications are relevant

   You may unsubscribe at any time.

8. International Data Transfers

   We may transfer personal data to countries outside your location, including:
   • UAE
   • EU/EEA
   • UK
   • USA
   • Other international jurisdictions
   
   

   To ensure lawful international transfers:

   GDPR:

   • Standard Contractual Clauses (SCCs)
   • UK IDTA Addendum
   • Additional safeguards
   
   

   UAE PDPL:

   • Adequate protection countries
   • Contractual safeguards
   • Regulatory exemptions (e.g., contract fulfillment)
   
   

9. Data Retention

   We retain personal data only as long as necessary for:

   • Service delivery
   • Legal compliance
   • Business records
   • User requests

   After retention periods, data is securely deleted or anonymised.

10. Sharing of Personal Data

    We may share data with:

    • Internal IEG staff
    • Service providers (hosting, analytics, email systems, CRMs)
    • Training partners or event organizers
    • Legal/regulatory authorities
    • Auditors or advisors
    • Third parties in mergers/acquisitions
    
    

    We never sell personal data.

11. Data Security

    We use administrative, organizational, and technical safeguards including:

    • SSL encryption
    • Access controls
    • Secure servers
    • Staff confidentiality agreements
    • Regular monitoring and auditing
    
    

12. Your Rights (UAE PDPL + GDPR)

    Depending on your jurisdiction, you may have the following rights:

    GDPR Rights

    • Right to access
    • Right to rectify
    • Right to erasure
    • Right to restrict processing
    • Right to object
    • Right to data portability
    • Right to withdraw consent
    • Right to lodge a complaint with an EU authority
    
    

    UAE PDPL Rights

    • Right to obtain information
    • Right to access
    • Right to correction
    • Right to erasure
    • Right to restrict processing
    • Right to stop processing
    • Right to data portability
    
    

    To exercise rights, see Section 15.

13. Children’s Data

    Our website and services are not intended for individuals under 16.
    We do not knowingly collect data from minors.
    
    

14. Links to Third-Party Websites

    External links on our site are not controlled by IEG.
    Please review their privacy policies before providing data.

15. Contact Information

    International Excellence Group (IEG) Email: info@intlexcelgroup.com
    Website: https://intlexcelgroup.com

    GDPR Supervisory Authorities:
    https://edpb.europa.eu/about-edpb/board/members_en

16. Updates to this Policy

    We may update this Privacy Policy periodically.
    The “Last Updated” date indicates the latest version.